Background
What I Do • Career • Education
What I Do
Career Experience
Associate Director – Human Centered Transformation
May 2023 – Present • New York, USA
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Strategic advisor for human-centered innovation & business transformation, leveraging with platform technologies like machine learning, artificial intelligence, data analytics in order to deliver value to end-users, stakeholders & the business.
Customer Design Engagement Lead
Oct 2019 – Feb 2023 • New York, USA
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Led customer engagements with a team of designers, software engineers, data scientists, product & account teams, where we used a human centered approach to solve business challenges. Our goal: delivering sustainable innovation at scale, powered by platform technologies.
Idea Development & Service Growth Sr. Consultant
SAP Innovation Services & Solutions
Sept 2018 – Oct 2019 • New York, USA
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Generated & validated new concepts based on market needs & business opportunities with the help of intelligent & emerging technologies, such as machine learning, artificial intelligence, data analytics, and augmented, mixed & virtual reality.
Startup Accelerator Mentor
Sep 2019 - Dec 2019 • New York, USA
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Advisory for startup cohorts at RLab, a non-profit organization & the nation’s first city-funded center for research, entrepreneurship & education in virtual & augmented reality, plus related technologies.
Business Innovation & Transformation Consultant
SAP Business Transformation Services
Jan 2015 – Aug 2018 • Zurich, Switzerland
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Generated revenue through strategic advisory & orchestration of transformation initiatives for Fortune 500 companies. Also delivered thought leadership content via articles, book publications & keynote speaking engagements.
Creative Director
Queensland University of Technology
May 2011 – Jun 2013 • Brisbane, Australia
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Developed & executed marketing campaign & outreach strategies, including creating visual storytelling assets, corporate branding & graphic design.​ Managed standards of creative excellence, timeliness & viability.
Sessional Academic
Queensland University of Technology
Oct 2010 – Jun 2014 • Brisbane, Australia
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Part-time tutor & lecturer, tailoring learning needs with cultural awareness for both under- and post-graduate students in Australia & China. I taught two courses: Corporate Systems & Business Process Modeling.
Research Associate
Queensland University of Technology
Oct 2009 – Jun 2014 • Brisbane, Australia
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Part-time tutor & lecturer, tailoring learning needs with cultural awareness for both under- and post-graduate students in Australia & China. I taught two courses: Corporate Systems & Business Process Modeling.
Web & Graphic Designer
Freelance
Jun 2008 – Jun 2010 • Brisbane, Australia
Casual role to pay for my lifestyle while being a student. Designed, developed & implemented websites via open-source Content Management System (CMS). Created graphic & branding design materials for small businesses.
Amphitheater Marketing & Technician Intern
Jul 2003 - Nov 2003 • Brunei Darussalam
My very first gig. Assisted in audio-visual equipment setup, stage design & testing of facilities. Created marketing content & coordinated local & international events.
Education
2010-2014
Ph.D in Business Transformation Management
Queensland University of Technology, Australia
Conducted 3 case studies across Oceania & Europe, on how do large-scale scale enterprises manage their business transformations, enabled by digital technologies, a.k.a. digital transformations. I used jazz as a metaphor for the insights gained: it's about improvising with melody (sequence), harmony (integration), and rhythm (momentum).
2009-2010
Bachelor (Honors) in Business Process Design
Queensland University of Technology, Australia
Investigated how novices design business processes, by understanding the basics of design, and using quantitative & qualitative-interpretive research methods. My study was converted into a top-tier journal article, and won a Best Paper award at the 2010 Business Process Management Conference USA.
2008-2009
Bachelor in Information Systems
Queensland University of Technology, Australia
Developed an understanding of business requirements & translating them into technology solutions. Learned the basics of project management & IT management, as well as gained presentation, creative & analytical skills.